HELLO KITTY FOR MEN

AP reports:

Hello Kitty, the cute cuddly white cat usually seen on girls’ toys and jewelry, will soon don T-shirts, bags, watches and other products targeting young men, Japan's Sanrio Co. announced today.
"We think Hello Kitty is accepted by young men as a design statement in fashion*," company spokesman Kazuo Tohmatsu said.
The feline for-men products will go on sale in Japan next month, and will be sold soon in the U.S. and other Asian nations, according to Sanrio.
The usual bubble-headed shape of Hello Kitty was slightly changed for a more rugged, cool look to appeal to men in their teens and early 20s.
For example, a picture of the cat on a $36 black T-shirt has the words, "hello kitty," instead of the usual dots for the eyes and nose.
Hello Kitty is one of mascot-obsessed Japan's biggest "character" hits, decorating everything from a humble eraser to a $48,000 diamond necklace.
The planned products mark the first time Sanrio is developing Hello Kitty items especially for men, Tohmatsu said.
But Sanrio had tried a "limited edition" collaboration in men's clothing with designers in Tokyo's chic Harajuku section earlier this year, and they proved popular, he said.

* seriously?!? I am not convinced but whatever. I mean there will be guys out there that might wear it but a mass amount of young men? My gay bestie might, emphasis on might, wear it but can one say the same about um say their boyfriend? Maybe keroppi the frog that came before hk. I guess i'll know when i see one.